{"id":22690,"date":"2026-04-19T10:17:53","date_gmt":"2026-04-19T08:17:53","guid":{"rendered":"https:\/\/alti.se\/ambassadors\/"},"modified":"2026-04-30T14:55:20","modified_gmt":"2026-04-30T12:55:20","slug":"ambassadors","status":"publish","type":"page","link":"https:\/\/alti.se\/en\/ambassadors\/","title":{"rendered":"Ambassadors"},"content":{"rendered":"\t\t
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Ambassadors for ALTI<\/h1>\t\t\t\t<\/div>\n\t\t\t\t
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For us at ALTI it is important that our brand and our jewelry are presented in a good and correct way. We want our jewelry to be represented by people with the right attitude and who have both heart and soul in what they do and stand for. Among our ambassadors you will find everything from well-known singers to songwriters, models, fashion designers and dancers.

We are so happy and grateful that these people have chosen to be ambassadors for ALTI!<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Jessica J\u00e4ger\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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Jessica J\u00e4ger is a person who touches people – with her singing, with her words and with her genuine concern for other people. When she sings, she opens hearts, tears down walls, comforts and calms. That is why she is extremely appreciated as a soloist at ceremonies where people are most vulnerable, not least at funerals. If there is one thing she wants to give others with her singing, it is “breathing space” – a moment to land in herself, to get in touch with her own feelings – without blinders, to stop from stress and rushing and regain balance inside. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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In the same way, she meets and coaches people who give so much of themselves to others without receiving in return\u2014often as a result of a lack of self-love and self-worth. For these individuals, life can become a marathon of constantly giving, saying yes, being there for others, and neglecting their own needs and feelings.
Here too, Jessica brings that same sense of \u201cbreathing space\u201d: an oasis to rest in for a moment, but also a space to be challenged\u2014so that real change can happen. Just like a breath consists of both a passive exhale and an active inhale.



It comes as no surprise that Jessica represents ALTI\u2019s piece \u201cBREATHE\u201d (\u201cANDAS\u201d).<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tRead more about Jessica<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Frank Bell\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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\u201cI\u2019ve always had a penchant for fine things. Being a lover of jewelry, working with \u00c5sa and ALTI is an absolute pleasure. Her shared aesthetic sense and attention to detail when designing and creating my one-of-a-kind custom ring produce truly amazing results!\u201d <\/em><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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Frank Bell \u2013 American singer\/songwriter and humanitarian.
\u201cWords\u201d is based on the idea that everyone carries certain words\u2014perhaps from a song lyric or a poem\u2014that hold deep emotional meaning. <\/p>

The jewelry, in this case a ring, with a quote unique to each piece of jewelry becomes an extension of its wearer’s innermost feelings. I made a ring for Frank Bell, an American singer and songwriter with over 800,000 views on YouTube He has a hammered multi-colored oxidized silver ring with the text “Everything falls into place” which is the name (then in English) of his latest album. Feel free to read about him and listen to his music: Feel free to read about him and listen to his music: <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tRead more about Frank<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Jessica Falk<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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On December 4, 2011, I was selling jewelry at Tonhallen in Sundsvall. That\u2019s where I met Jessica Falk for the first time\u2014singer, songwriter, and speaker. When I saw and heard her perform, I immediately thought, \u201cWow, she really embodies what I stand for\u2014she would be the perfect ambassador for my jewelry.\u201d <\/p>

Shortly after, I asked if she would like to help design a piece of jewelry, and she said yes. When we met again some time later, we realized that we share the same values and outlook on life, and what we stand for. This collaboration resulted in the piece: \u201cLive Always\u201d (\u201cLev alltid\u201d). <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tRead more about Jessica<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Micke M\u00e5rtensson\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tMicke, former singer of the band Highlights and a talented artist, is behind the piece \u201cI LOVE WHO I WANT\u201d (\u201c\u00c4LSKAR DEN JAG VILL\u201d).
The jewelry consists of a hammered heart engraved with the word \u201cLOVE\u201d and a hammered ring engraved with \u201cWHO I WANT.\u201d The inspiration behind this piece comes from how deeply affected I am by the way people are mistreated and persecuted because of their sexual orientation.
Everyone has the right to love whoever they want, regardless of gender. I created this piece in the hope that it can become a symbol of everyone\u2019s right to be who they are. \t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t
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Lisa Nilsson\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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One of Sweden\u2019s most outstanding singers, Lisa Nilsson, had her major breakthrough with her third album Himlen runt h\u00f6rnet in 1992.
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A dream came true\u2014Lisa is one of my greatest idols, and she is now an ambassador for ALTI. She wears the piece \u201cSatisfaction,\u201d created by me together with Veronika Eriksson, inspired by Veronika\u2019s original painting of the same name. This piece embodies independence, female strength, and passion. Lisa is a perfect representative of this jewelry, and we are incredibly proud of this collaboration.
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Samir Sabri <\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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Some time ago, I participated as an exhibitor with my jewelry at Breath Day in Stockholm. There, I met Samir Sabri, who was giving a lecture and sharing his life story. I showed him my Strength Amulet, and he immediately connected with it. We decided to explore a collaboration\u2014which we have now begun.
Samir is the founder of the organization \u201c2nd Chance,\u201d whose mission is to prevent young people from turning to crime. Through our collaboration, 10% of the sales are donated to this cause. <\/p>

After some time, I read the book about his life, \u201cThe Case of Samir,\u201d written by award-winning crime journalist Anders Johansson from Aftonbladet together with Samir Sabri. It tells the remarkable true story of what really happened.
A wrongful conviction led young Samir into a spiral of crime, eventually becoming one of Sweden\u2019s most feared cash-in-transit robbers. But the story is also about the way out\u2014about completely turning one\u2019s life around.
Samir Sabri\u2019s life story is incredibly powerful. Had he chosen a different path as a young man, he might have become a successful business leader\u2014instead, he became deeply involved in crime.
To truly understand his journey, we need to go back to 1986, when 15-year-old Samir confessed to the murder of his stepmother in order to protect his father. As a young boy, he entered the prison system and forensic psychiatric care\u2014and thirty years later, he emerged a scarred man.
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He was convicted based on his false confession, and when he later revealed that his father was the real perpetrator, no one believed him. For years, his calls for help went unheard.
It wasn\u2019t until crime journalist Anders Johansson began investigating the case and uncovered evidence pointing to Samir\u2019s innocence that things started to change. In April 2016, the Svea Court of Appeal granted a retrial based on new evidence, and after 30 years, Samir was finally acquitted. <\/p>

\u201cThe most important thing I have to say today is that it is possible to get out of a situation and change your destiny,\u201d says Samir.
After a life marked by prison and drug-related crime, Samir Sabri has now found a new direction and meaning in life. Today, he is a highly appreciated speaker and inspiration to many.
With his background, he can credibly show young people that there is a way out of crime and drug addiction.
He has worked as a national coordinator for the Swedish Public Employment Service\u2019s project \u201cUnga In\u201d (Youth In). Samir also works as a contact person within probation services and the social services in Solna.
He is the founder of 2nd Chance, an initiative aimed at preventing young people from turning to crime. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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Veronika Eriksson\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\t\u201cMy greatest passion in life is painting, and what inspires my art comes from many different places\u2014such as light and darkness. The seasons, people\u2019s choices, and their life stories are a major source of inspiration.
I often choose colors and mix shades based on how I perceive my surroundings. It\u2019s difficult to put into words how that feeling transforms into an inner image, which eventually becomes a motif on canvas.
\n\nI paint everything between heaven and earth, but I especially focus on faces and abstract motifs, exclusively in acrylic.\u201d\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t
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Malin Berghagen\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tThe wonderful and talented Malin Berghagen is now an ambassador for ALTI and wears the popular \u201cBREATHE\u201d (\u201cANDAS\u201d) piece.
She instantly fell in love with the jewelry and immediately wanted to become an ambassador for it. She loved how it feels to wear and thought the entire concept was fantastic.
It suits her perfectly, with a lifestyle that includes a lot of yoga and breathing. \t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Sanna Nielsen\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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I am proud to share that Sanna Nielsen wears a custom-designed piece from ALTI. I feel truly happy to have her as an ambassador for my jewelry, as I see her as a genuine and warm person\u2014and an incredibly talented singer.
The idea behind the piece is a boldly hammered \u201cS\u201d for \u201cSanna,\u201d three sparkling stones symbolizing her radiance and success, and a thinner hammered wire that, together with the \u201cS,\u201d forms a heart\u2014representing her warmth and kindness. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Anastasia Tretyakova\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tA model who has walked the runway for brands such as Armani. She moves between Europe\u2019s fashion capitals and New York. \n\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Gabriel Fors\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tIt is with great joy and pride that I can share that Gabriel Forss wears a piece from ALTI. It is the Amnesty jewelry, carrying such an important message that truly reflects who he is.
Gabriel Forss won Melodifestivalen in 1997 with the group Blond and has since established himself as one of Sweden\u2019s leading choir directors. Every week, he leads around 2,000 singers in his \u201cYou Can Sing Gospel\u201d choirs.
In 2012, Gabriel released his first book, \u201cAt Last\u201d (\u201c\u00c4ntligen\u201d)\u2014a self-biography in which he shares his experience of growing up in a free church environment and coming out as gay. \t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Andreas Weise\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tThe friendly and talented Andreas Weise wears jewelry from ALTI and is often seen wearing it on TV.
He has appeared on the show K\u00f6rslaget wearing a bracelet I designed for him\u2014a leather bracelet with a silver plate engraved with the words \u201cMr. Entertainment,\u201d which suits him perfectly.
He has also worn a necklace with a treble clef on morning television. It\u2019s wonderful to see the pieces being used and that he truly enjoys wearing them! \t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Maria Persson\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tMaria Persson, singer in the popular dance band Blender, wears jewelry from ALTI. She has been awarded Singer of the Year several times. With her warm personality and radiant presence, she is a perfect ambassador for the brand. \n\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Amy Diamond\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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Amy Diamond wears a beautiful turquoise wire heart from ALTI\u2014and it suits her so well.
She is a talented singer and a genuinely kind person, making her a wonderful ambassador for ALTI\u2019s jewelry. I feel proud and happy that she wears the piece. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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Odile Monod\n\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tA fashion student from Milan who graduated top of her class, now highly sought after by leading fashion houses.
She is destined to become a major star in the near future. \t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Peter Lundblad\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tI created a custom-designed piece of jewelry for Peter Lundblad\u2014you know, the one behind the beautiful song \u201cTake Me to the Sea\u201d (\u201cTa mig till havet\u201d).
He wanted a piece shaped like an arrow. Sadly, Peter is no longer with us here on earth, but he lives on in our memories\u2014especially through his music and his warm personality. Perhaps he is watching over us from above, creating new beautiful melodies. \t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Tomas Ledin<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tI placed a custom-designed piece of jewelry around Tomas Ledin\u2019s neck. It just felt meant to be\u2014and it turned out incredibly well and was very appreciated. I\u2019m so glad I chose to follow my heart and dared to go for it.
The piece Tomas Ledin wears is called \u201cThe High Coast Forever in My Heart\u201d (\u201cH\u00f6ga Kusten f\u00f6r alltid i mitt hj\u00e4rta\u201d).
The design features the coastline with Balesudden on the left, a guitar symbolizing Tomas and his music, the word \u201cALTI\u201d hidden within \u201calways,\u201d and the heart representing the ALTI logo\u2014clever, right?
It fits perfectly with his album \u201cH\u00f6ga Kusten.\u201d \t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Don Rasmus Degard\n\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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Don Rasmus Degard works as a host and presenter at various events with artists, and he wears a bracelet from ALTI.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Kristjan Lootus\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tKristjan Lootus is known from TV4\u2019s Let\u2019s Dance. He was born in Estonia and did his first dance job in Sweden with Rhapsody in Rock.
Dance is his hobby, his profession, his passion, and his love. He wears a brushed \u201cBREATHE\u201d (\u201cANDAS\u201d) necklace on a leather cord, which perfectly suits his style. As someone who enjoys yoga, it fits him perfectly. \n\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Kevin Walker\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tKevin won Idol in 2013 and is also a talented football player. He is humble, kind, and has a great sense of humor. In addition, he is an excellent singer and guitarist.
I am proud to say that I had the opportunity to create a piece of jewelry for him, and I feel honored that he took the time to visit the studio.
I designed a custom piece engraved with the words \u201cHome is where my heart is.\u201d Since his girlfriend\u2019s name is My, it also carries a double meaning\u2014which I thought was a fun detail. \n\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Shirley Clamp\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tI met the incredibly talented singer Shirley Clamp at S\u00f6dra Berget a few years ago. At that time, I gave her an \u201cBREATHE\u201d (\u201cANDAS\u201d) piece, which she truly appreciates.
I\u2019ve also had the honor of designing and creating a custom ring and bracelet for her. The bracelet is engraved with the words \u201cI Have My Own WILL\u201d (\u201cJag har min egen VILJA\u201d).
It carries a double meaning, as her daughter\u2019s name is Vilja. The ring is shaped like a treble clef.
It feels like a true honor that she chooses to wear my jewelry.\n\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Ambassadors for ALTI For us at ALTI it is important that our brand and our jewelry are presented in a good and correct way. We want our jewelry to be represented by people with the right attitude and who have both heart and soul in what they do and stand for. Among our ambassadors you […]<\/p>\n","protected":false},"author":4,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"class_list":["post-22690","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/alti.se\/en\/wp-json\/wp\/v2\/pages\/22690","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alti.se\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/alti.se\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/alti.se\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/alti.se\/en\/wp-json\/wp\/v2\/comments?post=22690"}],"version-history":[{"count":0,"href":"https:\/\/alti.se\/en\/wp-json\/wp\/v2\/pages\/22690\/revisions"}],"wp:attachment":[{"href":"https:\/\/alti.se\/en\/wp-json\/wp\/v2\/media?parent=22690"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}